Performance Marketing Manager (m/f)
EMNIFY | BERLIN, GERMANY
As a B2B Lead Generation Specialist, you will have a vital role in driving demand for the EMnify solution internationally. You will help us grow our business by playing an integral part in designing and executing successful lead generation programmes. The position provides a unique chance for a senior person with great analytical skills and a self-driven attitude. You will report to the VP Growth and be a part of an excellent team of high performers, disrupting the IoT market.
- Responsibility for the strategic growth of all our digital marketing campaigns to maximize ROI targeting both Enterprises and CSPs.
- Hands-on approach for running performance marketing campaigns supporting search, display, social, and email.
- You define and develop our attribution models and allocate our marketing investment to the most impactful channels.
- Regular reporting to analyze and track campaigns against set objectives and KPIs.
- You work closely with various other stakeholders such as the Sales, Customer Success and Product Management teams, as well as with designers, brand and content marketing.
- Keep abreast and advise on industry best practice, changes and opportunities.
Knowledge & Skills Required:
- Minimum 3 years of performance marketing experience at a B2B software or technology company, preferably in SaaS.
- Proven track record to plan, implement, control and optimize demand generation campaigns.
- Experience with sales and marketing automation systems – Salesforce and HubSpot a plus.
- Good understanding of B2B personas, customer journeys and lead nurturing.
- Analytical and results-orientated mindset.
- Experience with HTML and CSS coding a plus.
- Self-starter, able to work with minimal supervision.
- Proven ability to achieve goals in fast-paced environments.
With you in our team, we want to significantly expand our global success and inspire businesses and developers with our innovative solution. You’ll be at the forefront of the global IoT revolution.
Some benefits you’ll get at EMnify:
- A flat hierarchy, direct and open communication culture
- Grow personally and with your responsibilities in a dynamic and international environment (25+ nationalities)
- Great central location in the heart of Berlin – with an awesome view!
- Regular team and company events
- Social rooms with a PlayStation to have fun together
- A variety of drinks and snacks
- Free gym on site
- Free in-house German lessons
- Dog-friendly work environment
Jobs at EMnify